More likes” doesn’t mean more sales. It’s time to ditch vanity metrics and start tracking what truly moves the needle.
The Problem with Vanity Metrics:
Likes, shares, and follower counts are easy to inflate — and often irrelevant to growth.
Metrics That Matter More:
- Engagement Rate per Follower
- Click-Through Rate (CTR)
- Conversion Rate from Social
- Customer Acquisition Cost (CAC)
- Lifetime Value (LTV)
Tools We Use:
Our proprietary dashboard + Google Analytics 4 + Meta Pixel data = crystal clear performance tracking.
Want social growth tied to real revenue? 👉 [Get a Custom Metrics Report]
